News, Thought Leadership and Events
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Say Hi to Hibiscus, KitchenAid Brand Unveils Color of the Year 2023
Whirlpool Corporation’s iconic KitchenAid brand is turning heads and attracting consumers with the release of its 2023 Color of the Year. It’s bold. It’s lush. It’s countertop couture. And…
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BuildBetter with Whirlpool: progress and outcomes, year two
BuildBetter with Whirlpool aims to help deliver an approximate 15% increase in energy efficiency compared to homes built to current government code. Ultimately, 250 resilient, energy-efficient homes will be…
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Whirlpool Corporation Invites Trade Professionals to Connect and Explore Purposeful Appliance Solutions at IBS 2023
BENTON HARBOR, Mich. – The home building industry is ever-changing, and in the midst of that change, trade professionals need a partner they can count on not just for…
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What’s Trending for 2023
Home design trends don’t reset just because the year changed. Take a look at some of the trends we expect to see continuing to grow in 2023.
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Maytag Brand Dryer Awarded ‘Best Dryer’ of 2021
The Maytag® Smart Top Load Electric Dryer with Extra Power Button (MED7230H) was awarded ‘2021 Best of Year’ by Reviewed, part of the USA TODAY Network, in the laundry…
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JennAir Brand Awarded Architectural Digest Great Design Award
JennAir brand was recently honored with a prestigious 2022 Architectural Digest Great Design Award. Architectural Digest (AD) recognizes best-in-class design and offers a unique curation for its audience of…
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Whirlpool Corporation Ranks Number Three in Newsweek’s List of America’s 500 Most Responsible Companies for 2023
Whirlpool Corporation announced today that it has moved into the No. 3 overall spot on Newsweek’s 2023 list of America’s Most Responsible Companies (up from No. 4 overall in…
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Whirlpool Corp. Announces Plans to Bring Matter Support to its Smart Appliance Models
Whirlpool Corp. has announced that it is taking steps toward making smart appliances work more harmoniously in home ecosystems by announcing support for Matter, the gold standard of smart…
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3 Ways to Improve Life at Home for Today’s Buyers
Let’s face it: home buyers have a lot on their plates. Whether it’s making dinner, doing the dishes, or throwing in a load of laundry, there’s a lot that…
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How Whirlpool Corp. Solved the Problem of Pet Hair with the Maytag Brand Pet Pro Laundry System
When Whirlpool Corporation’s advanced development group and consumer scientists saw a need to serve pet owners and solve their laundry problems, the Maytag® Pet Pro laundry system was launched.…
Read MoreUPCOMING EVENTS
Housing Leadership Summit
May 13-15, 2019
Dana Point, CA
PCBC
May 30-31, 2019
San Francisco, CA